Goulet Communications launched Stay Apparel Co. in October 2017.
Most of our focus in 2018 is on getting out and about, namely bringing the Stay brand to pop-up events in the Hershey, Harrisburg, Lancaster and York areas.
We already have great U.S.-made tees branded for those communities, as well as Pennsylvania and the United States always available on our website. But we’re always looking for opportunities to bring Stay stuff to where consumers gather in person.
But we have a short list of new products, shown above, that we’ll be rolling out, too, including:
USA pennant: Made for us in Big Run, Pa., by Standard Pennant Co., which has been serving the corporate, high school and college markets since 1919. The pennant design is a perfect complement to our USA tee.
Lititz tee: America’s coolest small town (winner 2013) gets the Stay treatment with this design, which is inspired by a sign on the replica train station/welcome center in Lititz Springs Park. We used water-based ink for a retro look that really pops.
Stay ball cap: Arriving in March, our second ball cap features white contrast stitching on charcoal fabric, with an embroidered Stay patch sewn on the front. The mid-profile design has a more streamlined look than our trucker cap. Both caps feature plastic adjustable straps and are made for us by Graffiti Caps in Cleveland.
Meanwhile, we’ve had a number of requests for a women’s tank top, so look for that in the spring. We also plan to introduce our first long-sleeved tee in the fall.
Of course, we always welcome product suggestions. Please feel free to offer them here or in person at one of our pop-up events.