It was somehow fitting that the 30-second TV commercial we developed for client Advanced Insurance Solutions had one of its earliest airings during the Little League World Series. After all, I first got to know Chris Painter, co-owner of AIS,…
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Blog Archives
Jun 16
Belmont blunder: Burger King’s PR stunt whips up memories of horsemeat scandal
“Burger King drops supplier linked to horsemeat” —USA Today, Jan. 24, 2013 “Burger King Paid $200,000 to Have Mascot Stand Next to American Pharoah Trainer Bob Baffert at Belmont Stakes” —Newsweek, June 10, 2015 In case you missed the news,…
Apr 06
Cracking the QR code
Podcasts rose, fell and then rose again, thanks in large part to the popularity of “Serial.” Now, what of the QR code? Quick Response codes date to 1994, when the two-dimensional barcodes were first designed for the auto industry in…
